Browsing articles tagged with " creative"

We are Hiring – 2nd Update

Jun 4, 2012   //   by BMTeam   //   Blog, BM Updates  //  No Comments

We’re hiring and here are the details on the positions currently available with us. To apply, please email your resume to info@bloggersmind.com

Art Director

Responsible for creative input for planning and strategizing of Digital Social Media campaigns.

Conceptualizing viral strategies and concepts.

Provide creative strategic direction to campaigns and brand strategy.

Develop innovative and thought provocative Digital Social Media concepts.

Years of experience: 3+

Preferred industry background: Advertising/Creative Agency, Digital Marketing, Social Media,

Skill sets: Creative strategy and input, viral campaigns, exposure in Digital Marketing. Proficient in photoshop, illustrator, flash, animation (2-D & 3-D), video-editing softwares (FCP), visualization, ideation.

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Digital Account Manager

Responsible for building relationships with a portfolio of clients by gaining an understanding of their business and objectives.

Discovering opportunities and writing winning proposals.

Development of strategic insight and recommendations.

Preparing and delivering presentations.

Client liaison and management.

Managing flagship campaigns for clients.

Years of Experience: 2+

Skill Sets: Great organisation skills, excellent writing skills, the ability to run a meeting and negotiate deliverables, an understanding of digital strategy and its application to a wide variety of businesses, have great interpersonal skills and the ability to manage client relationships.

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Digital Community Manager

Build brand reputation with  online customer and rest-of-Web community.

Populate online communities and drive engagement with fans and followers (Facebook, Pinterest, Twitter, You Tube)

Participate in community discussions, provide information, and moderate content.

Lead cross-functional teams to develop and execute online marketing programs with high visibility that will impact communities, influencer networks and prospective customers

Develop work plans, set milestones, and achieve objectives.

Track campaign performance using platform analytics.

Years of experience: 2+

Skill sets: Creative, strategic and analytics capabilities, Content Management and Optimization, Knowledge of Social Networking platforms


Facebook at office, the new fad!

Jun 23, 2011   //   by BMTeam   //   Blog  //  No Comments

From Email to Facebook: Communication at workplaces has evolved. Ask yourself, would you like mundane Emails to communicate with your colleagues or you think social networking sites help you interact better at office.

Gautam Ghosh, a social media evangelist, says Email is passé and Tagging is in. Most companies are not refraining from introducing these social tools at offices, to encourage productivity.

Lets face it, we want to see what’s going on, on our Facebook and Twitter accounts and we want that bad, even when we’re are at work. So why not do that while communicating with co-employees via social networking sites.

Today most of the organizations have ditched their conservative approach and are adopting a less-formal working environment, by introducing the usage of social tools.

A study conducted by MarketTools Inc in 6,000 organizations, shows that the use of Chatter, a social tool for enterprises offered by Salesforce.com, allows companies to reduce emails by 32%, meetings by 28%, and improved collaboration by 36%. Respondents also reported an average increase of 49% in finding relevant information quickly and 54% increase in managing customer information better.

Most working people feel it’s more fun and less time consuming to communicate through Facebook rather than regular emails.

“Better is to post a message on the ‘wall’ and tag people. It’s more fun, takes less time, more informal and more open,” says Javed.

According to a Dutch research at TNO institute, using social media like Twitter or Facebook during working hours is good for creativity and innovation of employees.

“The use of social media stimulates employee creativity and thinking. This creates new ideas that can benefit businesses, “says Paulien Bongers, innovation director at TNO.

Be it pitching clients for a marketing person, creating ideas for the creative people or recruiting fresh talent for H.R, use of social media has proved to be a boon.

These social tools have contributed to make workplace a more attractive workplace: Many people, especially younger generations, see social media as a staple of work life and seek out employers who understand and acknowledge the critical role these new technologies play in our world.

Improved productivity: Facts imply that employees who take breaks to surf the internet for fun are ultimately more productive than their surf-adverse colleagues.

More engaged workforce: Employees not only appreciate companies that allow them to check Facebook at work, but they also use social media to connect with colleagues, improve communication, and speed up decision making processes.

Has your organization joined the social media bandwagon or not?